Mushrooms are Marvels of Mother Nature

The number of distinct species of mushrooms is a matter of debate – with estimates ranging from 30,000 to 1.5 million. What is not disputed, however, is the close relationship between mushrooms and humans, and the many benefits mushrooms can provide for overall health and wellness.

Human culture has evolved with mushrooms, and many societies have relied on mushrooms to provide a wholesome food source. Over thousands of years of trial and error, many cultures have also discovered health benefits associated with consuming mushrooms. These health benefits are almost as broad as those found in the plant kingdom – and range from immune and respiratory support to promoting healthy liver and brain function.* Societies soon discovered mushrooms can boost vitality, wellness, endurance, and even sexual function.* Today, more than 50 years of research has confirmed that mushrooms are indeed a unique class of natural therapeutics capable of addressing a wide range of health concerns.

New Chapter® LifeShield® Mushroom formulas deliver tonic mushrooms’ whole protective shield through the combination of mycelium, their extracellular compounds, fruiting bodies, and spores. Each stage of a mushroom’s life cycle adds critical nutrients and protection for the mushroom. The combination of these stages creates the activated LifeShield to promote your health and wellness.*

Mushrooms were long-conceived to be members of the plant kingdom, but closer inspection revealed that they share more similarities with animals. Hence, they were assigned their own kingdom – the fungal kingdom. While plants manufacture their own food source from the sun (photosynthesis), mushrooms must find and absorb their food from their environment – just like humans. Mushrooms must also adapt to their environments and protect themselves. In doing so, they produce a large array of protective compounds designed to defend against any invaders – also like humans. Incredibly, when humans consume these novel mushroom-derived compounds, our defenses against the environment are also enhanced.

New Chapter Presents Four Key Innovations in Tonic Mushrooms

1. Science and Tradition
   The mushroom kingdom is highly diverse – with estimates from 30,000 to 15 million distinct varieties. The selection of specific mushrooms is, therefore, a critical step in formulation. New Chapter studies centuries of traditional healing wisdom and combines it with modern science and quality control. It is this combination of traditionally revered and extensively researched mushrooms that enable New Chapter to deliver the world’s premier, crafted tonic mushrooms.
   
   
2. Whole Life Cycle
   LifeShield Mushroom formulas deliver mushrooms’ whole protective shield by combining mycelium, enriched extracellular compounds, fruiting bodies, and spores formed during an extended growth cycle of up to 120 days. Each stage of a mushroom’s life cycle adds critical nutrients and protection for the mushroom. The combination of these stages creates the activated LifeShield to promote your health and wellness.
   
   
3. Superior Strains
   New Chapter LifeShield products are formulated with vigorous mushrooms strains, capable of growing to their maximum potential. Different strains of the same species vary in strength and the duration of time that they will grow. New Chapter LifeShield Mushrooms incorporate only vigorous strains that grow for an extended growth cycle. The longer a strain can grow, the more it can create beneficial nutrients.
   
   
4. Potency Assurance
   The quality and promise of LifeShield Mushrooms’ formulation philosophy is evidenced by our potency assurance guarantee. Each full-spectrum mushroom formula guarantees a minimum 15% beta-glucans content for optimal potency and benefit. LifeShield mushrooms are also 100% grown and crafted in the USA – pure and appropriate for all consumers, including vegans.